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eiro energy drinkDallas, Texas – November 17, 2009 – EIRO Research, a Dallas-based nutritional company, launched EIRO Energy 25 Calorie, a 25 calorie version of its natural energy drink, on November 16, 2009.

EIRO Energy is a natural, healthful alternative to conventional energy drinks, and EIRO Energy 25 Calorie contains the same natural energy blend and balanced levels of caffeine that are found in original EIRO Energy. All EIRO energy drinks contain a proprietary blend of guarana, green tea, ginseng and gingko biloba to give the mind and body a balanced boost. EIRO Energy 25 Calorie also contains health-promoting antioxidants and important vitamins, like vitamin C and B-complex vitamins.

“What’s not in EIRO Energy is just as important as what is,” explains David Rahm, MD, chief medical officer of EIRO Research. “Just like the original version of EIRO Energy, EIRO Energy 25 Calorie contains no synthetic caffeine, no carbonation, no refined sugars, no taurine, and no preservatives. This is the perfect solution for health conscious individuals who want a low calorie energy drink that provides sustained energy and mental clarity without the typical crash and burn.”

The launch of EIRO Energy 25 Calorie immediately follows the launch of EIROfit, EIRO Research’s comprehensive weight management system that includes 2 new products: a meal replacement shake, EIRO Lean, and a metabolism boosting supplement, EIRO Burn. The EIROfit system also includes dietary and exercise recommendations and a customized online tracking system.

“The addition of EIRO Energy 25 Calorie is phenomenal news for all associates, especially those on the EIROfit system,” says EIRO founding partner, Ty Tribble. “EIRO Energy 25 Calorie fits into the dietary recommendations of the EIROfit system, plus, when blended together, 1 can of EIRO Energy 25 Calorie and 2 scoops of EIRO Lean powder make an energizing, filling 165 calorie shake. It’s perfect for people trying to lose weight, or simply those looking for a healthful energy boost!”

EIRO Research is a Dallas-based network marketing company specializing in the manufacturing, marketing, and distribution of premium, properly formulated nutritional products. For opportunity information, please visit www.EIROrevolution.com. For media inquiries, please visit www.EIRO.com.

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

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eirofitI haven’t been able to fit into a pair of size 34 pants since the 90′s and today thanks to the EIRO Weight Loss System, I am wearing a new pair of size 34 jeans.

Here are some things that I love about EIROfit…

  • It tastes great
  • I’m not at all hungry
  • It’s simple
  • It’s inexpensive

See what the EIRO Pharmacist says about the resistant starch technology in EIROlean:

So, how does EiroLean™ work and why am I not hungry when I use the EiroLean meal replacement shake?  To answer this question, we need to discuss the Eiro RS™ Technology.  Why do most “diets” fail?  Because you are hungry!  The genetic predisposition to eat is always greater than our will power not to eat unless certain metabolic conditions are met.  Only when the brain thinks we are full will the cascade of hormonal events be in place for us to not be hungry and preferentially burn fat as fuel.  This is the whole concept behind Eiro’s RS Technology.  By combining 4 different types of resistant starch along with soluble and insoluble fiber, EiroLean can restrict calories and still provide satiety (the absence of hunger).

Resistant starch cannot be digested in the stomach or small intestine.  It can only be digested in the large intestine by the normal gut flora.  These beneficial bacteria of the large intestine break down resistant starch into short chain fatty acids (SCFA).  One particular SCFA called butyrate might block the body’s ability to burn carbohydrates.  According to Janine Higgins, PhD, nutrition research director for the Univ. of Colorado’s Clinical Research Center, “Carbohydrates are the body’s  preferred source of fuel.  Butyrate can prevent the liver from using carbs as fuel and, instead, stored body fat and recently consumed fat are burned.”(1)  A study by Higgins et al showed that replacing 5.4% of the carbohydrate content of a meal with resistant starch increased fat oxidation by 23%.  This study showed that this increase is apparently sustained throughout the day, even if only one meal contains resistant starch, and the increased fat oxidation is maintained if one consumes resistant starch on a daily basis.

It appears from this study that resistant starch changes the order in which the body burns food.  Usually carbohydrates are burned first, but when resistant starch is present, dietary fat is burned first, before it has a chance to be stored as body fat.(2)  If you couple Dr. Higgins study with the pilot study just completed by Eiro Research then the evidence is compelling that resistant starch has a dramatic impact on weight management, especially when incorporated into a support program like EiroFit.

Numerous studies have demonstrated that resistant starches from high amylose corn (like the Hi-Maize® found in EiroLean) promotes intestinal/colonic health through its fermentation and action as a prebiotic fiber.  It encourages the growth of health-promoting bacteria, reduces pH, and increases the production of butyrate.  We have discussed how butyrate contributes to weight management but it also is important for colon health.(3)  EiroLean allows us the health benefits of resistant starches while restricting calories, without feeling hungry: a win-win situation, and with proven results, a home-run in the weight management industry.

References:

1.  Higgins JA, Resistant Starch: Metabolic effects and potential health benefits. J ADAL Int 2004, 87:761-768.

2.  Higgins JA, Higbee D, Donahoo W, et al.  Resistant Starch consumption promotes Lipid Oxidation.  Nutrition and Matabolism 2004, 1:8.

3.  Nugent AP.  Health Properties of Resistant Starch, 2005 British Nutr. Foundation Nutrition Bulletin, Vol. 30, No. 1:27-54.


Categories : EIROfit
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EIRO just featured my recipe for an EIROlean Chocolate Chip Mint Shake….YUMMY!

Categories : EIROLean
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Oct
16

Why EIRO? A Launch Recap by Bo Short

Posted by: Ty Tribble | Comments (0)

Oct
13

EIROLean Meal Replacement Recipes

Posted by: Ty Tribble | Comments (0)

Here are a few recipes that I have used with the EIROLean meal replacement:

Blueberry Smoothie

2 Scoops EIROLean Meal Replacement
2 oz EIRO Super-antioxidant
4 oz Water
2 oz Milk
1/8 cup Frozen Blueberries
2 cups Ice

Use blender on high speed.

EIRO Frappacino

2 Scoops EIROLean Meal Replacement
4 oz Water
4 oz Milk
1 Packet Starbucks Via Instant Coffee
1 cup Ice

Use blender on high speed. (tastes nearly identical to a Starbucks Frappacino)

EIROLean Pancakes with Maple Syrup*

2 scoops EIROLean Meal Replacement
4 oz water
4 oz milk
A few drops of maple extract

Shake in EIROLean Shaker

*This recipe provided by Dave Tipton

Chocolate Chip Banana Milkshake

2 scoops EIROLean Meal Replacement
4 oz water
4 oz milk
1/2 Banana
A few Chocolate Chips (10 to 12)
2 cups Ice

Blend on high speed.

Feel free to add your own EIROLead recipes here in the comments!

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Oct
13

EIRO Weight Loss System: EIROfit

Posted by: Ty Tribble | Comments (0)

The EIROfit Weight Loss System in here.  19 people lost a total of 467 pounds in an 8 week study.

Here is the video:

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So, why no Mangosteen (like Vemma and Xango offer) in EIRO’s Super Antioxidant product?  A great question and one that was posed to EIRO’s Chief Medical Officer, Dr. David Rahm and related to us via EIRO Pharmacist:

I continually get asked why mangosteen was not included in the Eiro formula.  Here are my thoughts in an email that I have sent out numerous times:

In the post: http://www.eiropharmacist.com/?p=421 Dr. Rahm explains the criteria used in choosing which fruits were to be included.  Mangosteen was considered.  Here is why it was not included.
  • First there had to be a reliable and sustainable source of the fruit.  Although there are numerous reliable sources of Mangosteen, the harvesting techniques are not always sustainable and there is very little quality control over the agricultural processes used. (pesticides, fertilizers, etc.)
  • There has to be a favorable impact on the local people where the fruits are harvested.  Again, little quality control regarding Mangosteen.
  • Taste.  The “good stuff” from Mangosteen comes from the rind, not the pulp.  It is extremely difficult, when using a whole fruit puree of mangosteen, to make it taste good without adding something artificial, ie. sweeteners, flavors.  Mangosteen puree is hard to preserve without adding some kind of chemical preservative. (Not holding to Eiro’s philosophy if you add chemicals)
  • The phytochemical profile of mangosteen is covered by the other 5 fruits, so it had little to offer.
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acai-berry-brazil-1While there is little debate about whether Super Fruits such as Acai, Caja and Camu Camu are good for you, there is some debate about how best to deliver these fruits to the consumer.

 At EIRO, we believe that maintaining the integrity of the whole fruit is the key to getting the most benefit out of the fruit. We use a proprietary process that has to do with extracting the oxygen out of the fruit, allowing us to accomplish two things:

1. Maintain the integrity of the whole fruit (without freeze drying).

2. No preservatives.

Let’s look at preservatives…  

Most liquid nutritional products, including Xango and MonaVie contain Sodium Benzoate.

absolute-acai-powderIn 2007, the Food Standards Agency of England found that Sodium Benzoate contributes to cell damage linked to aging and degenerate diseases like Parkinson’s. (Source)

Sodium Benzoate has also been linked to hyperactivity and other behavioral problems in children. (Source)

The FSA urges that companies find alternative ways to preserve their products.

It’s pretty ironic that a product such as MonaVie is touted as having incredible anti-aging  benefits, yet the preservative they use has shown to do exactly the opposite in studies.

Learn more about EIRO’s Whole Food Solution (Free Video).

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